We at exportise strongly agree with this post about the digital marketing possibilities for Business to Business (B2B) businesses, particularly exporting SMEs.
The challenge is even greater in the B2B environment, where there is potentially less creative scope than Business to Consumer (B2C) affords.
To read the full article follow this link.
It has been observed that SMEs who adopt online trading export twice as much as their offline competitors.
The ‘Top 10 Tips for Selling Online’ guide was compiled by the Enterprise Europe Network at Dublin Chamber of Commerce and ECC Ireland and includes changes aimed at increasing price transparency, a ban on pre-ticked boxes on websites, improved refund rights for consumers and clearer information on who pays for returning goods.
It can be downloaded here.